Podcast

We’ve officially launched Where We Goin? – the brand-new One West Tourism Podcast, produced in partnership with the sound wizards at Brand Revolt! This podcast is your go-to source for real stories, sharp strategies, and straight talk from the people shaping the future of tourism across the West.

Hosted by One West CEO Melyssa Reeves, Where We Goin? is your backstage pass to the world of destination marketing and travel partnerships. From big-city festivals to hidden gem attractions, we’ll dive into the magic that happens when creativity and collaboration collide. Hear from DMO leaders and partners who are making tourism thrive—sharing behind-the-scenes stories, industry insights, and maybe even a few travel mishaps along the way.

Whether you're on the road, at your desk, or between meetings, this podcast delivers candid conversations, partner perspectives, and expert advice you can actually use.

So... Where We Goin? Subscribe, tune in, and find out. 🚀🎧✨

Episode 1 - Digital First - Tourism Leaders Who Move Fast and Win Big

In this episode of Where We Goin’?, we’re diving into the power, and the pressure, of early technology adoption in tourism marketing. Melyssa Reeves sits down with Wes Rhea, CEO of Visit Lodi, and Seth Chalmers, founder of Search Party, for a candid conversation on what it really means to be a first mover in a legacy-driven industry.  Apple podcast link and to Spotify.