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Yodel Event Calendar

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Organization Overview

Yodel Event Calendar is an automated, SEO-driven event calendar platform designed to help destinations showcase what’s happening in their communities—without the burden of constant manual updates. Founded in 2016 and powered by a team of 12 based in the Columbus, Ohio area, Yodel was created to solve a simple but persistent problem: important local events are often hard to find online.

Yodel uses AI to automatically gather, organize, and structure event data from trusted online sources, presenting it in a way that search engines understand and reward. The result is a living, continuously updated event calendar that improves organic search visibility and drives more qualified traffic to tourism websites.

For tourism bureaus and tourism agencies, this means greater exposure during the trip-planning phase, when travelers are actively searching for things to do. Events become discoverable beyond your website, helping influence travel decisions, extend stays, and increase visitor spending—all while significantly reducing staff time spent on data entry.

In short, Yodel helps destinations turn their events into a powerful, always-on tourism marketing engine.
Rachel Normansell
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Rachel Normansell Business Development Director
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