Miles Partnership Think Tank

Description: AI is changing how travelers discover destinations and the businesses within them, creating an unexpected opportunity for DMO partnership teams. The local information, business relationships and destination knowledge these teams manage can play an increasingly important role in how destinations show up in AI-powered search and recommendations.

In this interactive Think Tank, Kim Palmer of Miles Partnership will share insights into why partnership teams may be one of a destination’s most valuable assets in the age of AI, then open the conversation to the room. Together, attendees will explore the evolving role of partnership teams, share what they’re seeing in their own destinations and discuss opportunities to strengthen partner visibility and destination-wide impact.